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Showing posts from November, 2023

digital "replicas"; NO FAKES act

 https://www.hollywoodreporter.com/news/general-news/hollywood-ai-digital-replicas-congress-no-fakes-act-1235625126/   Even as the issue of protecting performers from the misuse of artificial intelligence continues to vex the labor negotiations between SAG-AFTRA and the Alliance of Motion Picture and Television Producers, a second front has just opened. On Oct. 12, four U.S. Senators presented a bipartisan “discussion draft” of legislation intended to protect actors, singers and others from having AI programs generate their likenesses and voices without their informed written consent. The “Nurture Originals, Foster Art and Keep Entertainment Safe” (NO FAKES) Act would allow people, companies and platforms to be sued for producing or hosting so-called “digital replicas.”  The NO FAKES Act is being sponsored by Senators Marsha Blackburn (R-TN), Chris Coons (D-DE), Amy Klobuchar (D-MN) and Thom Tillis (R-NC). It represents the federal government’s ...
https://www.wired.com/story/hollywood-actors-deal-artifcial-intelligence-future/     B ut what about a synthetic performer that displays, say, the gravitas of Denzel Washington but is not, technically, Denzel Washington? Could that be claimed as a “digital replica,” which the contract states requires consent to use? How easily will an actor be able to defend more nebulous traits? With some legal weight, a studio might argue that its AI performer is simply trained on the performances of great actors, like any budding thespian , in much the same way a large language model “digests” great works of literature to influence the writing it churns out. (Whether or not LLMs should be allowed to do this is a matter of ongoing debate .)   Article in general treats realness as a property interest--you "own" yourself and someone shouldn't profit from your likeness without compensating you--but this throwaway explanation suggests something that lingers subtextually:  that...